STACKED Wines: a New Packaging Concept
We’re the first to admit we love an interesting innovation in the wine world. Wine is full of tradition and history, and that’s great! We love old-world styled wine cabinets and stone-trimmed cellars, but there’s also a place for fun, modern things like sideways wine racks and this interesting new concept for packaging.
Currently a California phenomenon, this curious, creative method of wine packaging will be making its way to the other states in due time. Created by former UC Irvine students Doug Allan, Jodi Wynn, and Matt Zimmer, STACKED Wines have made a splash in Newport Beach! What are they? Four single servings of wine stacked on top of one another, reaching regular bottle height. The “four-stacks” contain as much wine as a regular bottle. Basically, each container is a stemless “glass” containing pre-poured wine. The containers pop apart easily, making it fun and simple to enjoy wine in numerous on-the-go scenarios. No longer do you need to fuss with corkscrews, fragile bottles, or be forced to drink from cheap, plastic cups when hiking, biking, having a picnic at the park, or traveling. STACKED Wines are convenient for other outdoor functions like barbecues, concerts, and boating, too. Currently, STACKED Wines offer a Merlot and Chardonnay, but more wines will be added as the company expands. Their first major retail launch is planned for this March, so keep your eyes peeled residents of Orange County! (To the rest of the country: this packaging innovation will soon make its way to you, too.)
What do you think? Intriguing idea, or gimmicky nonsense? Have you tried the wine?